//SEO & websites · Industrial and B2B

SEO services and websites for industrial and B2B companies.

Industrial buyers search for suppliers, specifications and certificates before they ever call. I fix the technical foundations, write content around what your buyers actually search for, and report progress every month. Based in Gyumri, Armenia, I work remotely with companies worldwide.

01 / The problem

Your customers search. Do they find you, or your competitor?

Symptom / 01

Difficult to use on a phone

Slow pages, awkward layouts and confusing menus can make it harder for visitors to find what they need or contact you.

Symptom / 02

Hard to find in search

Indexing problems, unclear page structure and weak service content can limit search visibility. I check the cause before recommending changes.

Symptom / 03

An unclear offer

Visitors need to understand what you offer, who it is for and why they should choose you. The page should make that clear.

02 / What you get

Build the site. Improve visibility. Measure progress.

01 · Website

A website with a clear next step

Designed around one question: why should a visitor choose you? Clear offer, real proof, easy contact.

  • Design matched to your business and content
  • Mobile-first, fast, secure (HTTPS)
  • Multilingual versions: English, German, Russian, Armenian and more
  • Contact forms, maps, WhatsApp/Telegram links
  • Analytics with a cookie consent banner
02 · SEO

Technical SEO and useful content

The technical foundation first, then the content your customers actually search for.

  • Technical audit and fixes
  • Titles, descriptions, headings, internal links
  • Structured data (schema.org) and sitemap
  • Correct multilingual setup (hreflang)
  • Google Search Console + Business Profile
  • Keyword research for your target markets
03 · Growth

Monthly measurement

SEO isn't a one-off. Every month you see what moved, what didn't, and what we do next.

  • Ranking and click report in plain words
  • New pages and content plan
  • Speed and Core Web Vitals checks
  • Optional: an AI assistant for your documents
03 / How it works

A clear process from first review to handover.

Diagnose

A short review of your website and goals, followed by the main issues worth investigating. A full audit is scoped separately.

Plan

We agree the pages, languages, work, price and timeline before the project begins.

Build

I use AI tools to support design and development, then review and test the result. You see drafts as the work progresses.

Measure

Launch with Search Console and Analytics, then a monthly report on rankings, clicks and enquiries.

Document

A written handover: accounts, how to edit, what was done. You own everything.

04 / Why an engineer

A practical approach, shaped by running a business.

For twelve years my job was to keep a plant running with limited parts and no room for guesswork. Faults had a cause. Repairs had a record. Results were measured.

For a website, that means finding the problems, agreeing priorities and checking what changes after the work. Design, content and measurement need to work together.

And because I've managed a technical business myself, I understand B2B buyers, industrial clients and companies that need to look credible to international partners.

Built this site
4 languages, structured data, consent-based analytics
Built with AI
A live RAG assistant over 666 pages of manuals
Managed a business
Plant manager & co-owner, 2023–2025
Based in
Gyumri, Armenia · clients anywhere
05 / Results

Results with context.

Client websites are live, with measurement in progress. I publish SEO case studies with a starting point, dates, work completed and measured results, once the data is ready and the client has agreed. If you are open to sharing a future case study, we can discuss that when scoping your project.
06 / Questions

Common questions.

How long does SEO take to show results?

Timing depends on the starting point, competition and the changes needed. Some technical improvements can be picked up within weeks; competitive search growth often takes months. I agree priorities and report progress without promising a specific position or date.

Which languages can my website be in?

Any combination your markets need, for example English, German, Russian or Armenian. I build the multilingual structure (hreflang, separate URLs per language) properly so each version can rank. For each language, we agree upfront who reviews the final text: your team or a native editor.

Do I own the website and the accounts?

Yes. The domain, hosting, Search Console, Google Analytics and Google Business Profile are set up in your name. You receive the code and a written handover, so you are never locked in.

How much does a website or SEO cost?

It depends on the number of pages, languages and how much content needs writing. After a short call I send a fixed quote with a clear scope. The contact form has budget ranges so you can tell me where you are.

Can you improve my existing website instead of building a new one?

Often, yes. I start with an audit: speed, mobile, indexing, structure and content. If the site can be fixed, I fix it. If a rebuild is cheaper in the long run, I explain why.

Do you work with international clients?

Yes. Everything from the first check to the monthly report works remotely, by email and video call. For industrial clients I can also travel on-site.

Do you use AI to make the websites?

Yes. I use AI tools for research, drafts and development. I remain responsible for reviewing the content, testing the site and explaining what has been delivered.

Get in touch

Find your website’s next useful improvement.

Send me your website address, or your business, if you don’t have a site yet. I’ll reply with a short, honest check of what is holding you back on Google.

BASED INGyumri, Armenia · UTC+4 · --:--
REPLIESBy email, in English, Armenian or Persian
EMAILContact@farshidghaffari.net